About the Active Swindon Challenge
The Active Swindon Challenge is a new app-based motivational tool that will encourage residents, workers and visitors to walk, cycle and take public transport. Users compete as individuals or teams and gain points that contribute towards prizes and rewards.
How do I play?
The Active Swindon Challenge app is available to download in the Apple App store and on Google Play. Once you download the app and register, competitors can record journeys in the app where the car has been left behind in favour of walking / running, cycling / scooting, and taking public transport.
You will gain points for the journeys you make – whether it’s the commute, walking to school, popping to the shops, nipping around a friend’s house or taking the dog for a walk. The points will build up and you can watch your progress on the individual and team leaderboards. There are also themed challenges to join to give you extra motivation over various periods of time.
Where is my verification email?
If you don’t receive a verification email, please check your junk mail folder / promotions folder (Gmail).
How do I earn points?
Points are awarded on distance travelled, but there are more points on offer if you have put more effort into the journey. For example, you will gain:
- 20 points per mile for walking and cycling
- 7 points per mile for taking a bus or train
- 1 point per mile for going by car
Additionally there are 10 additional points if you replace a car journey, and 50 additional points for completing one of the sub-challenges.
I can’t switch activity from bus to other modes
This happens when the user has not granted location permission to the App. Without this permission, the app cannot track user activity so the page is essentially disabled and the user feels they cannot switch between modes. To overcome this, simply go to the mobile phone settings and enable location access for the app.
How do you define “replacing a car journey”?
This is subjective, but if you could have made the journey by a car, but went by sustainable transport, then you have replaced the car journey with walking, cycling or taking public transport. For example, if you are walking the dog, or heading out purely to walk or cycle for exercise, then no, you did not replace a car journey. If you are going to a destination, and could have got a taxi, a lift or taken your own car, but chose not to, then we think this classifies as replacing a car journey.
What are the sub-challenges?
To keep up your interest, we have various challenges sprinkled through the period – such as making one off journeys by bike, taking public transport a certain number of times in a given period, or even being the designated driver at weekends! You can join up to 5 challenges simultaneously and if you successfully complete the challenge, you will gain 50 extra points and be entered into a prize draw. If you don’t complete the challenge, it will simply expire.
Can I create my own team?
Absolutely – We want to see an array of teams, from schools, groups, friends, family, workplaces and residential communities competing together. There are some teams already set up that you can join by hitting the “join” button on the screen of the team. To create a team, use the menu from the home screen and select “Create team”. On the team leaderboard, the team’s points will be the total number of points collected by the team, divided by the number of members in that team.
There are no prizes for teams, except glory at reaching the top of the leaderboard, or beating your rival teams.
When does the challenge start and end?
We launched the Active Swindon Challenge on 18th January 2022 and the app is ready to download on both iOs and android devices.
The first challenge period initially ran until the end of April 2022. We are now evaluating the impact of that first phase but players can still log journeys and compete on the leaderboards. The weekly prizes will be on pause, but there are a variety of sub-challenges to join for the rest of the year.
|Walk to School Week||Complete a walk||16th -20th May 2022|
|Jubilee Joy||Take a walk over the 4 day Jubilee period||2nd – 5th June 2022|
|Bike Week||Complete a 5-mile bike ride||6th – 12th June 2022|
|Catch the bus week||Record 2 bus trips||4th – 10th July 2022|
|Schools Out!||Walk or cycle ten times through the summer holidays||23rd July – 1st September 2022|
|Step up September||Complete 20 walks||1st September – 30th September 2022|
|Travelwise week||Replace 2 car trips with walking, cycling or public transport||16th -22nd September 2022|
|Schools Out 2||Walk, cycle or take public transport at least once over the October school half term||20th – 30th October 2022|
|Firework Fever||Complete a 5-mile cycle ride||5th November 2022|
|Black Friday Saving||Make a car-free trip||Friday 25th November 2022|
|Boxing Day Bust Out||Complete a 3-mile walk||Monday 26th December 2022|
|Happy New You!||Replace 14 car trips with walking, cycling or public transport||1st – 31st January 2023|
How can I win a prize?
You need to record activity in Swindon and be gaining points to be in with a chance of winning. We use a random number generator to pull the winners from all those eligible.
Winners of the sub-challenges will get a themed prize. We may also have random prize blitzes, so look out for these!
What are the prizes?
We know you enjoy the thrill of a little reward here and there so we have been randomly rewarding two lucky players with t-shirts, waterbottles and “Tony’s Chocoloney” chocolate each week. There’s also been an additional weekly prize draw to win a £50 Love to Shop voucher.
From May onwards, we will have random prize blitzes and will announce these on social media, as well as the prizes for the themed challenges, which will be tailored for the challenge. (Make sure you follow us on Twitter (@swindon_travel) and Facebook (@swindontravelchoices).
Winners will be contacted by email, and their details posted at the bottom of the page.
Can I play if I don’t live in Swindon?
Yes, you can download the app and log journeys from anywhere in the UK, but only journeys made in Swindon will be eligible to win prizes. This means that people who live outside the borough but who work in Swindon, or visit Swindon and log journeys here will be eligible for prizes.
We will keep the app operational so you can continue to motivate yourself by recording journeys and competing on the leaderboards. We intend to bring back “flash challenges” through the year, with themed prizes.
We’ll update this page regularly so call back soon to find out more!